MNC
 Impact of MNCs on the national economy - 4.4.1

Impact of MNCs on the national economy - 4.4.1

Multinational Corporation (MNC) - is a business that is based or registered in one country but has outlets/affiliates or does business in other co…
Impact of MNCs on the local economy - 4.4.1

Impact of MNCs on the local economy - 4.4.1

Multinational Corporation (MNC) - is a business that is based or registered in one country but has outlets/affiliates or does business in other coun…
Global marketing strategy and global localisation (glocalisation) - 4.3.1

Global marketing strategy and global localisation (glocalisation) - 4.3.1

Global marketing strategy - A product strategy to increase sales through promotion and advertisements to the international market. It focuses on the …